When you are running a nonprofit organization, your mission drives everything. Your mission is what motivates you to show up every day to do the work you do, and it inspires others to support your organization as donors, volunteers, board members, or advocates. The challenge for many nonprofits is communicating what exactly that mission is – why it matters and why people should be moved to contribute to your cause. Too often, the passion you feel doesn’t quite come through […]
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