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Tag : L7

15 Nov 2018

Cranking the Humor Dial

Spoiler alert: corporate events aren’t always hilarious. As an attendee, you might hope to learn something new or meet someone interesting. But expecting to be entertained… even to the point of laughing out loud? Now you’re just being greedy. Yet that’s exactly what we aim to do at our clients’ corporate events. We want people to loosen up and genuinely enjoy themselves. After a day of serious sessions, they need a release valve. A bit of levity is a reminder […]

08 Nov 2018

Let Your Employees Tell Your Story

Your company is about to host a big, important event, and you need a speaker whom everyone in the room will remember. Where do you look first? Facebook? The black hole that is Google search results? That guy on the street corner who is always yelling into his megaphone? Before you start searching outside your company, pause for a moment and look around you. Who do you see? What have they experienced? What unique perspectives do they offer? The ideal […]

23 Oct 2018

Make Your Mission Come to Life

When you are running a nonprofit organization, your mission drives everything. Your mission is what motivates you to show up every day to do the work you do, and it inspires others to support your organization as donors, volunteers, board members, or advocates. The challenge for many nonprofits is communicating what exactly that mission is – why it matters and why people should be moved to contribute to your cause. Too often, the passion you feel doesn’t quite come through […]

17 Oct 2018
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The Best Videos Always Have These Things

We all know when we’re watching a good video. It moves us in some way. It makes us feel, or think, or laugh. But what about a great video? What about the best videos? The best videos are the ones that make you forget you’re watching a video. They never interrupt your experience of the video itself. And they elicit that universal “yes” we all want to feel. But what does that really mean? The average viewer doesn’t notice, but […]