L37 Creative partnered with PennaPowers to create several 15 and 30-second spots for Nevada Health Link, an organization created by the State of Nevada to help customers find a health insurance plan through their user-friendly software. L37’s media production team combined the power of storytelling with technical expertise to bring the story, aimed at diverse audiences, to life. “Having deep ties in Nevada gave us a distinct advantage on this project,” said L37 Senior Producer Jae Thiele. “Our team scouted […]
Are you looking to upgrade your gear in 2017? Whether you’re looking to create buzz worthy content for Instagram or are hoping to leverage the power of virtual reality (VR) to drive consumer trial and engagement, L37 has curated a list of our favorite, go-to gear to help you fulfill your New Year’s resolution. GoPro – Known as the “world’s most versatile camera,” GoPros are a mainstay for our team. The HERO4 Session is the smallest, lightest, most convenient model […]
The team at L37 Creative created a short, fun video to celebrate the season. Hope you have a moment to check it out - Happy Holidays!
When it comes to media production, specifically video shoots, knowing what to wear is oftentimes just as important as knowing what to say. Your message should be the center of attention, not the hypnotic effect of a tight patterned tie or the rhythmic swaying of a gorgeous set of dangles. Below, we have curated a guide that highlights common mistakes to avoid and tips for what to wear on camera. First, how do you choose the overall look? Should you […]
Rounding out a two-part series, the team at L37 shares our expertise on memorable and inspiring live presentations. In the first post, we emphasized what to avoid and what to master when preparing to take the stage. In the second installment, we highlight the importance of winning over the audience by giving them what they love. From authentic emotion to show stopping visuals, we break down our top 5 tips. Emotion! Audience members respond to emotion because it’s an empathetic […]
What is a live event production without live presentations? And what is a worthwhile live event production without impactful and compelling live presentations? It’s that moment when everyone sits down in their chairs, looks to the stage, scans the room for a presenter or speaker, hoping that the next 30 minutes or hour of their lives aren’t squandered by a bumbling speaker. An audience sits down wanting and hoping to be inspired – maybe to sell a particular product with […]